Team Summary

The Private Bank's Global Insights program is designed to deliver industry leading insights to Private Bank clients and prospects on the most relevant wealth planning and investments topics. We are a diverse group of storytellers and innovators committed to delivering insights, tools, and solutions to help our clients meet their financial goals. We work in a collaborative environment and like to roll up our sleeves to ensure we meet the needs of our clients, because their goals are our goals.

The team, working closely with the business, subject-matter experts and partners across the marketing organization, is responsible for developing compelling, differentiated and digestible content on key topics and activating the content across all channels globally and cross lines of businesses. We value representation of various perspectives and believe it is the way that we will continue to differentiate ourselves in the eyes of our clients, competitors, and each other.

Position Summary

In an industry that is continually evolving, how do you create content that applies to a wide range of audiences to help empower better financial decisions and drive change? We're looking for a skilled marketer, creative thinker and problem solver to join the Global Insights team within the Private Bank.

You will report to the Global Head of Insights and partner closely with the Head of Acquisition Marketing to develop the strategy, support the content development, and help implement the activation plan. You will create meaningful, relevant and compelling thought leadership and nurture journeys for our target audiences that addresses wealth planning and investing topics.

You will support content needs for national business verticals and initiatives, including but not limited to Black Wealth Initiatives, Women & Wealth, and Passions & Pursuits.

Jo Responsibilities

• This is a key strategic role that requires a combination of analytical, entrepreneurial and relationship building skills and a track record of strength in working with cross-functional teams
• Synthesize journey insights, audience needs, channel and messaging preferences to deliver timely, relevant information that illustrates the value the private bank offers to clients.
• Partner with the Acquisition marketing team to:
  • Conceptualize demand/lead gen content strategy for national and local paid media campaigns
  • Develop prospect content journeys across media and email channels leveraging new dynamic creative platforms (CDP and DCO) that allow for message testing
  • Strategize prospect segments based on the business focus and opportunity
  • Create meaningful, relevant, and compelling narratives for target audiences, supported by tangible proof points
• Leverage campaign results and evaluate KPIs to help guide and evaluate effectiveness of content
• Develop test and learn plans to optimize the strategy to deliver on client's changing needs as well as business objectives.
• Manage multiple projects and priorities in a fast-paced, dynamic environment. Sense of urgency and strong follow up skills are expected.

Required Qualifications, Skills and Capabilities

You will be a dedicated professional looking to help develop and promote JP Morgan's thought leadership in a digital world. We are looking for candidates who have an accomplished history and eagerness in effectively managing large, complex projects and driving change, ideally in financial services marketing.

• Experience in financial services marketing, as well as a strong understanding of and/or interest in investments and wealth planning
• Proven cross functional and people leader who can guide and coach team to deliver best-in-class client experiences
• Demonstrated ability to create compelling thought leadership and activate across multiple channels and content mediums - email, web, mobile, video and social media channels
• Proven track record in leading and/or supporting large scale initiatives, as well as the ability to manage multiple priorities effectively
• Strong analytical skills as well as capacity for conceptual thinking
• Must be able to thrive in a fast-paced, data driven and hypothesis-based environment within a matrix organization.
• Strong relationship management skills, ability to work across multiple lines of business and make decisions in conjunction with other departments

Preferred Qualifications, Skills and Capabilities

• Bachelor's Degree required
• Minimum of 7+ years of marketing or communications experience with a demonstrated track record of success and increased responsibilities

JPMorgan Chase & Co., one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as any mental health or physical disability needs.

The health and safety of our colleagues, candidates, clients and communities has been a top priority in light of the COVID-19 pandemic. JPMorgan Chase was awarded the "WELL Health-Safety Rating" for all of our 6,200 locations globally based on our operational policies, maintenance protocols, stakeholder engagement and emergency plans to address a post-COVID-19 environment.

As a part of our commitment to health and safety, we have implemented various COVID-related health and safety requirements for our workforce. Employees are expected to follow the Firm's current COVID-19 or other infectious disease health and safety requirements, including local requirements. Requirements include sharing information including your vaccine card in the firm's vaccine record tool, and may include mask wearing. Requirements may change in the future with the evolving public health landscape. JPMorgan Chase will consider accommodation requests as required by applicable law.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. For those in eligible roles, discretionary incentive compensation which may be awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

Equal Opportunity Employer/Disability/Veterans

Base Pay/Salary
New York,NY $133,000.00 - $190,000.00 / year