Marketing Coordinator Job at Aborder Products Inc., Irving, TX 75062

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Job Description

ABOUT US //

Aborder Products Inc.

Aborder Products was founded in 2019 specializing in research and development for a variety of consumer products. Our mission is to provide the best products, from design to functionality, to your home. Aborder Products looks past sales numbers, and deeper into the consumer’s lifestyle to evaluate each product’s opportunity for improvement, strategize how they can be redesigned, and most importantly, how can we bring our consumers the best quality products at the lowest possible price.

Aborder Products corporate office is currently located in Irving, Texas. We employ a skilled team of engineers that inspect and test our products, designers that constantly work to discover how products can be better, and an outsourcing team that ventures around the world to find ways to make products of the best possible material, while giving consumers the lowest price possible.

Aborder seeks to fill your home and improve your day-to-day life in many different ways. We specialize in kitchen products such as French presses and electric kettles, décor items such as our beautifully crafted oriental rugs, floating wall shelves, and picture frames, baby products such as baby gates and toys, and for those dog lovers out there we have patented and created water fountains to keep your pet hydrated, healthy, and happy.

While everything is bigger in Texas, Aborder continues to pull global inspiration to create high-quality products for your home.

Marketing Coordinator

POSITION OVERVIEW

Your main responsibilities include conducting market research, producing promotional materials, creating localized and creative media to increase overall conversion, as well as managing overall quality content of product listings in terms of media, copywriting, marketing design layouts and more.

Our ideal candidate can interpret customers’ behavior and suggest creative ways to increase conversion rates. If you have excellent communication skills and a passion for advertising strategies, we want to meet you.

Ultimately, you will ensure our company’s marketing efforts help us achieve our immediate and long-term business goals.

RESPONSIBILITIES

The following responsibilities and duties are expected to be able to be completed by the candidate in an independent and responsible manner:

  • Able to effectively plan and execute the copy and digital assets of product detail pages including but not limited to photo staging and shooting plans, digital design plans, and creative text by increasing products overall conversion rate.
  • Ability to complete product research to clearly define product buying points and creating reader friendly descriptions and marketing material to increase overall conversion rates.
  • Familiar with marketing strategies and tactics of marketing on e-commerce platforms/ social media platforms. Use innovative thinking to relate to customer needs and consumer thinking.
  • Able to acquire and review copywriting material to check for relative marketing aspects to make sure brand tone, product attributes, and target group marketing are properly portrayed. Find initiative solutions through testing.
  • Can complete and run marketing test based on market research. Refine and summarize success and failure factors based on experimental testing.

Qualifications

The ideal candidate will possess the below listed qualifications:

  • Major in Marketing, Advertisings, Consumer Behavior, Communications, or related fields preferred
  • Strong writing and advertising skills
  • Ability to work and think independently
  • Learn from one’s mistakes/ take criticism
  • Familiarity with social media marketing and platforms
  • E-commerce marketing backgrounds required
  • Experience building and refining an AMZ/ Product Marketing Strategy preferred
  • Above average proficiency in Helium10, Seller Central, Microsoft Office and Google Workspace
  • Excellent research, problem-solving, and analytical skills
  • A self-starter with the ability to multitask in a fast-paced environment
  • Exceptional collaborative and communication skills

Job Type: In-office (Las Colinas) Full-time

Job Type: Full-time

Pay: $65,000.00 per year

Benefits:

  • 401(k)
  • Dental insurance
  • Health insurance
  • Paid time off

Schedule:

  • 8 hour shift

Work Location: In person

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